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elm model

elm model

The elaboration likelihood model (ELM) of persuasion is a dual process theory describing the change of attitudes form. The ELM was developed by Richard E. Petty and John Cacioppo in 1986. The model aims to explain different ways of processing stimuli, why

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EML to PDF converter, from ZOOK Software, is a useful utility that is able to perform the conversion* of EML data into PDF format, whilst maintaining the data, including attachments, during the conv...

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